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Maisons du Monde : Margin-based optimization

Digital marketing evolves quickly, with multitouch strategies and advanced algorithms. How can advertisers maximize the true profitability of every campaign in today’s complex landscape?

Damart

Damart regained control over its data by migrating to a server-side architecture with Addingwell, ThankYou Analytics, and Optimal Ways. The result: more reliable marketing data, improved attribution, reduced media waste, and more agile and compliant marketing operations.