SUBJECTS
Data compliance
Combine performance and data compliance with server-side tracking
Online
June 18, 2025
01:00
Speakers
James Ensor
Head of Sales UK at Addingwell
Laurent Werner
Senior Pre-Sales Manager at Didomi
Romain Gauthier
CEO chez
Partners
Event Details
What if you could boost your marketing performance while ensuring full data compliance?
On April 22nd, Didomi announced the acquisition of Addingwell. This strategic move marks a shift: moving away from browser-based tracking toward a 100% first-party infrastructure that blends performance, compliance, and responsible data activation.
Today, server-side has become an essential pillar of any sustainable data strategy, especially in a world of increasing privacy regulations, cookie deprecation, and ad-blocking technologies.
In this exclusive webinar, experts from Didomi & Addingwell will share the real-world benefits of this integration for privacy and data professionals.
Agenda
- A rapidly shifting data landscape: the rules are changing (third-party cookies, new regulations, privacy by design…)
- From compliance to performance: the tangible benefits of server-side tracking for your data strategy: collect better, activate smarter, and stay fully GDPR-compliant
- Why Didomi acquired Addingwell: a strategic alliance to offer a unified suite combining consent, server-side tracking, and responsible data activation
Explore
our FAQ
Can't find the answer you're looking for ?
Contact our customer support team.
Do you provide a trial period ?
Instead of a typical trial period, we offer a free plan with up to 100,000 requests. Use it to explore our product and understand your request consumption.
What happens when I reach the limit of my monthly plan ?
Additional requests are calculated at the end of the billing cycle and included in the invoice.
What payment methods are accepted ?
For the Pay as you go plan, we accept payments via SEPA Direct Debit and credit cards. Any other payment methods are exclusively for the Enterprise plan.
Do you offer plans for very high request volumes ?
Absolutely! Contact us to discuss.
Are unused requests carried over to the next month ?
No. If you are below your plan at the end of the billing period, unused requests will not be carried over to the next month.
What is considered a request ?
We only count incoming requests sent to your Google Tag Manager container. This includes downloads of scripts like gtm.js, analytics.js, gtag.js, but not outgoing requests. For example, when your website sends a request to your Google Tag Manager container, which will then be routed to Google Analytics, Facebook Capi, your BigQuery, and TikTok's Event API. In this example, you will only pay for one request.
What if I want to upgrade my plan ?
You can upgrade your plan at any time from your dashboard. Changes will take effect immediately and your billing will be adjusted accordingly.
Intuitive, Complete and Powerful.
Addingwell’s interface is designed to save you time and streamline your server management and tag debugging processes.
No credit card required
Registration to