Modern Marketing Stack: performance, consent, and unified activation

Online

July 2, 2025

1:00

Speakers

Romain Baert

CEO at Addingwell

Michel Durr

Acquisition & Partnerships Manager at Nexity

Oussama Ghanmi

Founder & Ceo at Dinmo

Rebecca Berbel

Product Marketing Manager at Didomi

SUBJECTS

Data

Partners

Event Details

What if you could activate your marketing data intelligently while respecting user choices and complying with regulations?
On July 2nd, Didomi, Addingwell, and DinMo are joining forces for an exclusive webinar to help you build a modern, agile, and compliant marketing stack.

In a fast-evolving landscape, phasing out of third-party cookies, the rise of server-side tracking, cloud data warehouses, and generative AI, organizations must adapt their tools to reconcile performance, governance, and compliance.

Through Nexity’s real-life experience, discover how to structure a composable and scalable data stack that meets the needs of your marketing, data, and legal teams.

Agenda

How to get the most value from your server-side data collection: reliable analytics and a 360° customer view
How to activate your data across all channels (CRM, media, personalization...) while staying GDPR-compliant
How to prepare your stack for AI integration with well-governed and trusted data
Exclusive case study from Nexity: a successful data project powered by a composable approachrom

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